After a brief tenure, Steve Burch, the CEO of Virgin Media, the major cable broadband provider in the UK, is to bow out from the top position citing personal reasons. The news from Virgin Media confirms that he quits not only from his position as the company's CEO but also from Virgin Media board. The company says Neil Berkett will become the Acting CEO immediately and he will lead the company until the new, fulltime Chief Executive is appointed.

During the brief stint as the CEO of Virgin Media, Steve Burch played a great role in the transformation of Virgin Media into a major cable broadband provider in the UK. It was during his tenure, NTL and Televewest merged to form Virgin Media and later Virgin Media acquired Virgin mobile which is one of the major mobile services in the UK. Thanks to his innovative marketing strategies, Virgin Media has become a familiar name in the UK households.

Let’s listen to what Jim Mooney, Virgin Media's chairman has to say about the resignation of Steve Burch:

"Steve has contributed significantly to the transformation of Virgin Media. Since he joined us, the company has emerged as the UK's only 'quad play' provider and a genuinely distinctive presence in the world of communications and entertainment. On behalf of Virgin Media's Board of Directors, I thank him for his contribution to our development and wish him every success for the future."