EE's expanding 4G coverage reaches 90% of UK

Tuesday, July 28th 2015

A milestone has been reached by EE, the mobile telephony giant, as reported in their latest Q2 results for 2015. The mobile operator's 4G network has reached 90% of the UK population, it has been revealed and their fixed-line home broadband network has reached a total of 919,000 subscribers, of which 35,000 users were added in Q1 (2015).

The operator has also claimed that revenue has continued to grow this quarter, coming from fixed line services apparently driven by what they call as "a successful cross-selling strategy and EE TV". Although Q1 growth was good, significantly, EE has seen overall slowdown in home broadband growth. This can be attributed to the seasonal effect, as students move during summer. However mobile growth is good with EE's 4G population coverage going up from 87% in Q1 to 90% in Q2. On the other hand the operator's "double-speed" 4G services has expanded to more than 70% of UK, with about 50% of their post-paid customers adopting for the related 4GEE Extra plans.

Mobile giant EE's 4G(LTE) subscriber-base has touched 10.9 million mark in this quarter. This also means that EE's more or less on target to reach the year end goal of getting 14 million customers on their 4G network.

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