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  #1  
Old 08-24-2007, 01:29 AM
hazephase hazephase is offline
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UK advertising is moving online
With TV advertising dropping and so is radio which is cause of the internet advertising which has gone up by 47% for the past year . I would suggest that you start to advertise online
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Old 08-25-2007, 10:27 AM
James James is offline
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Originally Posted by hazephase View Post
With TV advertising dropping and so is radio which is cause of the internet advertising which has gone up by 47% for the past year . I would suggest that you start to advertise online
I am a big fan of online advertising not because of its reach but because it can be closely tracked. With tracking you can tailor your message so that far less advertising money gets wasted.
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Old 08-25-2007, 02:11 PM
hazephase hazephase is offline
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Thats a good reason . I know people that use online advertising only and I would like to add to good effect . As time goes by TV and radio will lose out of advertising for sure .
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Old 08-25-2007, 03:58 PM
James James is offline
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Originally Posted by hazephase View Post
Thats a good reason . I know people that use online advertising only and I would like to add to good effect . As time goes by TV and radio will lose out of advertising for sure .
Personally I think that the next advertising fortune is going to be made in TV and/or radio when they work out how to track the adverts that they put out. Then they will come storming back.
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Old 08-26-2007, 04:15 AM
hazephase hazephase is offline
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How is that going to happen ? there is no way a person can tell if some one is watching a ad or the company has made a sale by some one watching a ad ?
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Old 08-26-2007, 08:02 AM
James James is offline
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Originally Posted by hazephase View Post
How is that going to happen ? there is no way a person can tell if some one is watching a ad or the company has made a sale by some one watching a ad ?
"Press the Red Button". Digital TV is building in more feedback.

You can also use dedicated phone numbers and web addresses for responses. Whoever is going to crack this is going to make a fortune.
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Old 08-26-2007, 09:32 AM
hazephase hazephase is offline
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Time will tell , it would take some one as smart as the guys from google to put this together and make it work but I still think the online is the way to go .
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Old 08-26-2007, 06:11 PM
James James is offline
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Originally Posted by hazephase View Post
Time will tell , it would take some one as smart as the guys from google to put this together and make it work but I still think the online is the way to go .
Dedicated phone numbers, wesites or addresses are not rocket science. However once direct marketers do work out how to track TV then it will quickly become very cheap advertising "real estate".
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  #9  
Old 08-30-2007, 04:10 AM
london london is offline
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Online advertisement is a good idea to promote your services and goods. It is as good as one on the radio and television, which gives good popularity.
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Old 09-06-2007, 10:47 AM
James James is offline
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Originally Posted by london View Post
Online advertisement is a good idea to promote your services and goods. It is as good as one on the radio and television, which gives good popularity.
At the moment online advertising is not "as good" but is in fact superior because it can target and track far more effectively than broadcast media.
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